PEN.org is one of the world’s premier literary and human rights web sites attracting an average monthly audience of 150,000 visitors who come to the web site for original fiction, essays, interviews, author biographies, audio and video, and as well as blogs, and human rights advocacy campaigns.
We offer several unique advertising and sponsorship options:
• Site-wide Advertising
• Multimedia Archive Sponsorship
• PEN World Voices Festival Advertising
Site-wide Advertising
PEN.org logs more than 900,000 page views each month. A site-wide ad placement—appearing at the top and or bottom of every page—will draw the attention of a loyal and growing literary community.
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HOMEPAGE

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SUB-PAGE
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TOP BUTTON
There is one dedicated ad space on the top right side of every page except the homepage. With Twitter, Facebook, blogs, and Google searches linking PEN’s content pages to the broader online community, these ad spaces will be exposed to thousands of visitors every day. We offer 1 ad space to up to 2 advertisers each month. Because we are only offering spots to two advertisers, we can guarantee that each ad will be seen at least 1,000,000 times.
BOTTOM BANNER
There is one dedicated bottom banner ad space on the homepage, as well as every sub-page on the web site. While the homepage is the primary entry point for the web site, the average visitor clicks through to at least 6 pages before leaving the site. We offer 1 ad space to up to 2 advertisers each month. Because we are only offering spots to two advertisers, we can guarantee that each ad will be seen at least 1,000,000 times.
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RATES
Top Button Ad (rotation of 2)
1 month / 200,000 pageviews: $200
2 months / 400,000 pageviews: $350
Bottom Banner Ad (rotation of 2)
1 month / 200,000 pageviews: $300
2 months / 400,000 pageviews: $500
DIMENSIONS & FORMATTING
Top Button Ad
254w × 100h pixels
.gif or .jpg format (no animated gifs)
Bottom Banner Ad
763w × 61h pixels
.gif or .jpg format (no animated gifs)
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DEADLINES
Ads that will appear on the first of the month must be sent to PEN.org by the 15th of the previous month. Ads that will appear on the 15th of the month must be sent by the 1st of the month.
TERMS
30 days net. Pre-payment is required of all new advertisers.
PEN American Center reserves the right to reject or cancel advertisements at any time.